Sprout Social vs Adobe Express
Enterprise analytics powerhouse or creative content champion? Find the perfect TikTok scheduling tool for your needs.
🎨 Best for Content Creation
AI-powered design tools, 1000+ templates, TikTok Symphony integration
📊 Best for Analytics
Advanced reporting, social listening, competitor analysis
Quick Comparison
Adobe Express
Sprout Social
Feature Deep Dive
🎨 Content Creation & Design
Adobe Express
- ✓ 1000+ professional TikTok templates
- ✓ TikTok Symphony AI assistant for real-time insights
- ✓ AI image-to-video generator for product content
- ✓ Built-in video editing tools
- ✓ TikTok Commercial Music Library access
- ✓ Brand kit integration for consistency
🏆 Winner for Content Creation
Sprout Social
- ✗ No built-in design tools
- ✓ Adobe Express add-on integration
- ✓ Content can be drafted from Adobe Express
- ✓ Multi-platform content management
📊 Analytics & Reporting
Adobe Express
- ✓ Basic analytics dashboard
- ✓ Post performance tracking
- ✓ Optimal posting time suggestions
- ✗ Limited competitive analysis
Sprout Social
- ✓ Advanced TikTok Profiles Report
- ✓ Video views, engagement, follower growth metrics
- ✓ Audience demographics analysis
- ✓ Social listening with sentiment analysis (2025)
- ✓ Competitor benchmarking
- ✓ Custom presentation-ready reports
🏆 Winner for Analytics
👥 Team Collaboration
Adobe Express
- ✓ Basic team collaboration
- ✓ Shared brand kits
- ✓ Content libraries
- ✓ Up to 3 accounts per channel (Premium)
Sprout Social
- ✓ Advanced approval workflows
- ✓ Role-based permissions
- ✓ Team task assignment
- ✓ Smart Inbox for unified communication
- ✓ CRM capabilities with bot builder
🏆 Winner for Team Features
💰 Pricing & Value
Adobe Express
- ✓ Free plan available (up to 1000 posts/month)
- ✓ Premium: $9.99-$19.99/month
- ✓ Includes design tools + scheduling
- ✓ No per-user pricing
- ✓ Great ROI for content creators
🏆 Winner for Value
Sprout Social
- ✗ No free plan (30-day trial available)
- ✗ Starting at $249/user/month
- ✗ Professional plan: $299/user/month
- ✓ Comprehensive enterprise features
- ✓ Best for established businesses with budget
Which Tool Should You Choose?
Choose Adobe Express if you:
- ✓ Are a solo creator or small business
- ✓ Need powerful content creation tools
- ✓ Want AI-powered design assistance
- ✓ Have a limited budget ($0-$20/month)
- ✓ Create content primarily for TikTok
- ✓ Need professional templates and video editing
- ✓ Want an all-in-one creation + scheduling solution
Choose Sprout Social if you:
- ✓ Run an agency or enterprise
- ✓ Need advanced analytics and reporting
- ✓ Require social listening capabilities
- ✓ Have a team with approval workflows
- ✓ Manage multiple client accounts
- ✓ Need competitor analysis tools
- ✓ Have budget for premium tools ($249+/month)
💡 Pro Tip
You can use both together! Create content in Adobe Express and send it directly to Sprout Social as draft posts using the Adobe Express add-on integration.
Pros & Cons
Adobe Express
Pros
- ✓ Professional design capabilities
- ✓ Extensive template library
- ✓ User-friendly interface
- ✓ Strong brand consistency tools
- ✓ TikTok Symphony AI integration
- ✓ Affordable pricing for all budgets
- ✓ 1000+ TikTok-specific templates
Cons
- ✗ Premium features require subscription
- ✗ Learning curve for advanced features
- ✗ Limited advanced analytics
- ✗ Fewer team workflow features
Sprout Social
Pros
- ✓ Excellent analytics
- ✓ Strong team features
- ✓ Professional reporting
- ✓ Great customer support
- ✓ TikTok social listening (2025)
- ✓ Advanced approval workflows
- ✓ Comprehensive multi-platform support
Cons
- ✗ Very expensive
- ✗ Overkill for small businesses
- ✗ No free plan
- ✗ No built-in content creation tools
- ✗ Steep learning curve
Frequently Asked Questions
Which is better for TikTok scheduling?
Adobe Express is better for content creators who need an all-in-one solution with design tools and TikTok AI features. Sprout Social is better for businesses needing advanced analytics and team collaboration. Both support native TikTok scheduling.
Which is more affordable?
Adobe Express is significantly more affordable, starting at $0 (free plan) up to $19.99/month. Sprout Social starts at $249/month with no free plan, making it 12-25x more expensive.
Which has better TikTok analytics?
Sprout Social has superior analytics with advanced TikTok Profiles Reports, social listening, sentiment analysis, and competitor benchmarking. Adobe Express offers basic analytics suitable for individual creators.
Can I use both tools together?
Yes! Adobe Express content can be sent directly to Sprout Social as draft posts using the Adobe Express add-on integration. This lets you combine Adobe's design power with Sprout's analytics capabilities.
Which tool is better for small businesses?
Adobe Express is ideal for small businesses due to its affordable pricing, content creation tools, and comprehensive features for $0-$20/month. Sprout Social's $249/month minimum makes it impractical for most small businesses.
Do both tools support TikTok's latest features?
Yes. Adobe Express integrates TikTok Symphony AI assistant and the Commercial Music Library (2024-2025 updates). Sprout Social added TikTok social listening with sentiment analysis in 2025.